Pause to Support a Cause

Survey the Socially Benefical Way. Donation Tied to Research Participation.

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ABOUT CMO COUNCIL SPONSORS NON-PROFIT PARTNERS SERVICE PARTNERS AFFILIATE PARTNERS Q&A

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Its real power lies in enabling people to do something for a cause which they specifically care about. - Ed Martin , Director, International Insights & New Methods, The Hershey Company

82% of consumers said that cause-related marketing enabled them to support a charity or cause more than they would have otherwise.

Service Partners

Charity Navigator, a 501 (c)(3) organization, is the largest charity evaluator in America and its website attracts more visitors than all other charity rating groups combined. The organization guides intelligent giving by evaluating the financial health of over 5,400 charities and by making those ratings accessible at no charge at www.charitynavigator.org. The website also offers complementary tools and features to help donors make informed choices about where their contributions will be used most effectively. http://www.charitynavigator.org/

Op4G is a member-based, online panel technology company. Our objective is to provide the most robust, most diverse, and most active Member base possible to clients needing Internet-based market research, opinion polls, surveys, focus groups and other studies. http://www.op4g.com/home

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How It Works Giving… and receiving… has never been easier. See how your time, your market research or your charity can get involved.

How Does It Work?

See how it works

The first step in revolutionizing how we give, how we research, and how we accept assistance starts with registering with the Pause to Support a Cause program. Choose to get involved personally, request more information on how to become a corporate user of the Pause Research Panel, or register your charitable organization and start tapping into a broad audience of invested, philanthropic consumers looking to learn more about how to support causes that strike a chord. Register today

Chief Marketing Officer Council

Pause to Support a Cause, a milestone CMO Council campaign, will enjoin global corporations and public sector partners in a new initiative to "survey the socially beneficial way" by "donating on behalf of those participating." Learn more about the CMO Council

Pause Panel

Learn more about Pause and OP4G

Strategic Sponsors & Partners

Brand Boosters

About the Program

Pause to Support a Cause will connect global corporations and public sector partners in a new initiative to "survey the socially beneficial way" by "donating on behalf of those participating" in funded market research programs around the world. More

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