Resources

Articles
Blogs
09.26.11 · Leveraging Social Media for Social Good - Bindu Nair Maitra - Campaign India Campaign India talks to two social media professionals Beth Kenter, CEO, Zoetica (pictured, left) and Gaurav … Go to article
10.19.11 · Nonprofits Squeezing Resources to Serve More - Susan Campbell - Courant.com To weather this historic recession, a new study says, Connecticut nonprofits are merging, laying off staff, and… Go to article
Katya's Non-Profit Marketing Blog A blog on nonprofit marketing, fundraising, social media and doing good in the world better and faster. Go to blog
Inside Philanthropy A blog on philanthropy and nonprofit news and issues. A publication of Philanthropy Journal. Go to blog
 
Books
Facts & Stats
Robin Hood Marketing: Stealing Corporate Savvy to Sell Just Causes Katya Andresen, a veteran marketer and nonprofit professional, demystifies winning… Purchase from Amazon
Brandraising: How Nonprofits Raise Visibility and Money Through Smart Communications In the current economic climate, nonprofits need to focus on ways to stand out from the… Purchase from Amazon
Giving to the Environment/Animals subsector is estimated to be $6.58 billion, or 2 percent of total estimated giving. (Giving USA… Read more
International Affairs organizations, which include relief, direct aid, exchange, and other programs focused on international… Read more
Arts/Culture/Humanities organizations received an estimated $12.79 billion in 2008, or 4 percent of total estimated giving. (Giving… Read more
How It Works Giving… and receiving… has never been easier. See how your time, your market research or your charity can get involved.

How Does It Work?

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The first step in revolutionizing how we give, how we research, and how we accept assistance starts with registering with the Pause to Support a Cause program. Choose to get involved personally, request more information on how to become a corporate user of the Pause Research Panel, or register your charitable organization and start tapping into a broad audience of invested, philanthropic consumers looking to learn more about how to support causes that strike a chord. Register today Read more

Chief Marketing Officer Council

Pause to Support a Cause, a milestone CMO Council campaign, will enjoin global corporations and public sector partners in a new initiative to "survey the socially beneficial way" by "donating on behalf of those participating." Learn more about the CMO Council

Strategic Sponsors & Partners
Brand Boosters
About the Program
Pause to Support a Cause will connect global corporations and public sector partners in a new initiative to "survey the socially beneficial way" by "donating on behalf of those participating" in funded market research programs around the world. More Read more

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